On May 5, 2026, the 32nd China International Bicycle Exhibition officially opened at the Shanghai New International Expo Centre. Ningbo Hewo Technology Co., Ltd. (hereinafter referred to as "Hewo Technology") showcased its core product-bicycle tire sealant-at the exhibition. The company's booth was located in Hall E4, booth number E4-1643. As a company specializing in the research and development and production of bicycle maintenance products, Hewo Technology hoped to demonstrate the actual performance of its products to domestic and international customers and engage in practical exchanges with industry peers through this exhibition.
Exhibited Product: Bicycle Tire Sealant
Hewo Technology's main product at this exhibition was bicycle tire sealant. This product is mainly used inside tubeless and clincher tires. When a tire is punctured by a sharp object, the repair particles and latex components in the sealant will quickly flow to the puncture under air pressure, forming a temporary seal and preventing the tire from becoming unrideable due to a puncture.
The company currently produces two main series of tire sealant:
First, pre-filled sealant, which is injected directly into the tire cavity and distributes evenly as the tire rotates. Suitable for daily commutes and long-distance riding, it provides automatic repair in case of a puncture, reducing the inconvenience of stopping mid-journey.
Second, portable bottle sealant, which is compact and easy to carry. When a rider experiences a puncture, the sealant can be injected into the tire through the valve stem, and repaired using a portable pump or air compressor. Suitable for competitive riding and long-distance off-road riding.
Regarding the product formulation, Hewo Technology uses natural latex as the main base material, supplemented with environmentally friendly repair granules and antifreeze. It can be used normally in an ambient temperature range of -10°C to 50°C. The product has passed relevant domestic quality tests and can be provided in different capacities and packaging formats according to customer requirements.
Exhibition Day 1 Overview
May 5th was the first day of the exhibition. After the exhibition hall officially opened at 9:00 AM, professional visitors began to enter Hall E4. Although Hewo Technology's booth was not large, its location was acceptable, and it was noticeable to passersby.
Around 10:00 AM, customers began arriving at the booth to inquire. A bicycle parts distributor from Kunshan, Jiangsu Province, lingered at the booth for a considerable time. He carefully examined the tire sealant samples, inquiring about the product's repair speed and compatibility with different valve sizes. The company's sales staff provided detailed answers and offered product manuals and price lists. The distributor stated that his customer base primarily consists of urban commuters, and the demand for convenient maintenance products like tire sealant is increasing; he would consider arranging for samples after returning home.
In the afternoon, a customer from Yongkang, Zhejiang Province, visited the booth. This customer mainly assembles electric bicycles, exporting primarily to the European market. He inquired in detail about the compatibility of the tire sealant with electric bicycle tires, paying particular attention to whether the sealant would affect the wheel rims and tire pressure monitoring systems. The company's technical staff explained that Hewo Technology's current tire sealant formula has a neutral pH value, exhibiting no significant corrosiveness to aluminum alloy wheels and rubber materials, and will not affect the normal operation of tire pressure monitoring systems under normal use conditions. The customer expressed his approval, requested samples, and exchanged contact information.
Initial Impressions of the Exhibition
On the first day of the exhibition, Hewo Technology received approximately 30 customers, with new customers accounting for over 80%. In terms of customer origin, there were buyers from major bicycle production areas in China such as Jiangsu, Zhejiang, and Guangdong, as well as some overseas customers from Southeast Asia and the Middle East. Most customers inspected and conducted simple tests on the products, and inquired about practical issues such as price, minimum order quantity, and delivery time.
Feedback from the exhibition indicates that market awareness of tire sealant, a niche product, is gradually increasing. In previous years, when participating in similar exhibitions, many customers were hesitant about the actual effectiveness of tire sealant, requiring considerable time for explanation and demonstration. At this exhibition, however, most visitors had a basic understanding of the product's functions and applicable scenarios, and the focus of their discussions was more on practical aspects such as specific specifications, pricing, and supply capabilities. This reflects that bicycle tire sealant is transitioning from an "emerging category" to a "standard accessory," with increasing market acceptance.
Follow-up Work Arrangements
After the first day of the exhibition, the Hewo Technology team conducted a preliminary review of the customer information received that day. Over the next few days, the company will continue to receive new and existing customers at booth E4-1643, while also engaging in in-depth communication with clients who have expressed clear interest. After the exhibition, the company will categorize and follow up on the collected customer information, arranging sample delivery and quotations, striving to convert the initial contacts during the exhibition into substantial cooperation.
Overall, the first day of the exhibition met expectations. Hewo Technology will continue to participate in the remaining schedule of this exhibition with a pragmatic attitude, fully utilizing the China International Bicycle Exhibition platform to establish connections with domestic and international customers, showcase product strength, and expand market channels.
